Updated: Lazada madness

17 06 2022

Back in May, royalists went berserk over a TikTok advertisement produced for the Chinese firm Lazada, screaming lese majeste.

On 16 June 2022, the police arrested Aniwat Prathumthin, aka “Nara Crepe Katoey”, Thidaporn Chaokuwiang, aka “Nurat”, and Kittikhun Thamkittirath, aka “Mom Dew,” and charged all three with Article 112 offenses. Aniwat has also been charged under the computer crimes law.

The three were arrested by Technology Crime Suppression Division police, Thidaporn in Ayutthaya, Aniwat at Don Muang airport, and Kittikhun in Bangkok’s Wang Thong Lang district. Each was released on bail of 90,000 baht.

The charges stemmed from a “Lazada clothes shopping clip features Thidaporn in traditional Thai costume and sitting in a wheelchair, while Aniwat was seen accusing Thidaporn, who plays her aristocratic mother, of stealing her clothes.”

The video immediately drew criticism from ultra-royalists who claimed the video mimicked royals, including Princess Chulabhorn who is sometimes seen in a wheelchair. The royalists also reckoned the advertisement mocked the disabled, but that was a smokescreen for their real complaint based on their own hypersensitivity on things royal. Their immediate reaction led to a hashtag campaign on Twitter to boycott Lazada, a call taken up by the Royal Thai Army, Royal projects and foundations, among others.

Clipped from Thai PBS

Lazada issued an apology, as did “Intersect Design Factory, the company which hired the influencers to promote the Lazada sales campaign…”. It was serial campaigner and royalist activist Srisuwan Janya who lodged a complaint with the Technology Crime Suppression Division police, “accusing Aniwat of offending a member of the royal family.”

Aniwat refused to “issue a public apology or show regret has only added fuel to fire.” Quite correctly, but further angering ultra-royalists, in a television interview, Aniwat said that “anyone has the right to wear a traditional costume,” and that “the so-called reference to a Royal was imagined by the netizens.”

Army chief Gen Narongpan Jitkaewtha quickly announced “that he has banned members of all military units to stop buying goods from Lazada. He also banned all Lazada delivery trucks and motorbikes from entering Army compounds.”

Joining the royalist pile-on, Prime Minister Gen Prayuth Chan-ocha expressed his “concern about the clip on May 7 and noting that Thais love and respect the monarchy.” Meanwhile, the “Digital Economy and the Society Ministry also instructed the Police Technology Crime Suppression Division to check if the TikTok clip violated any laws.”

Aniwat had earlier gained online followers “among youngsters fed up with General Prayut Chan-o-cha’s style of governance. She has openly pushed for the PM’s resignation and often criticized his supporters.”

Of course, Princess Chulabhorn is not covered by Article 112 but that has never stopped bizarre lese majeste cases in the past.

Update: Coconuts Bangkok reports on the arrest of Kittikhun “a transgender blogger and  model known as Mom Dew, [who] was being held Thursday afternoon at the Technology Crime Supression Division in Bangkok’s Lak Si over a complaint that she impersonated the Queen Mother Sirikit in an ad campaign that was quickly pulled after it aired last month.”

Like Chulabhorn, Sirikit is not covered in Article 112. To refresh memories, Article112 of the Criminal Code states, “Whoever defames, insults or threatens the King, the Queen, the Heir-apparent or the Regent, shall be punished with imprisonment of three to fifteen years.”


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